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Personal Stories. NBC Nightly News now has what they’re calling a new “franchise” about caring for aging parents. It’s called “Trading Places” at msnbc.msn.com; and there you can find more than a hundred personal stories that you can share with clients and prospects and help them avoid the financial and personal stresses so many of these people are facing today.

New York Times Sunday Business Section. Here’s another example of how LTCi is bubbling up to the mainstream. Click here to read a big article on the subject.

 

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